Diesel fashion show has a blast at Life Ball in Vienna

Diesel was once again a protagonist of the most glamorous and sparkling fashion show ever: the Life Ball. The high-profile Austrian event – an established platform in the fight against AIDS - celebrated its 20th edition this year. 

Diesel, who had co-hosted the show in 2006, was on stage once again alongside many of the fashion designers of the gala’s previous editions, bringing its unconventional and provoking attitude with incredible outfits that followed the inspirational motto of this year’s Life Ball, “Fight the Fire of Ignorance”. 

Diesel replied in its own way to the question “how do we burn the prejudices?” The answer couldn’t be anything else but LOVE: an interpretation of love that digs into the brand’s DNA and heritage. In the famous series of “Diesel for Successful Living” advertising, the iconic David LaChapelle shot of two sailors kissing is still regarded as a powerful message of embracing diversity. 

Diesel takes it one step further and the stage hosted a wedding where the brides and grooms were as unpredictable as much as they were glamorous. Celebrities and models such as Adam Senn, Tali Lennox (model daughter of Annie Lennox), and supermodels Olga Serova and Eva Riccobono were modeling during this incredible night. Renzo Rosso, president and founder of Diesel, declared: “I am glad to be here again to celebrate this important anniversary, and the fight against HIV, with a strong statement: a wedding where the prejudices are destroyed through love”.

The fantastic fashion show proposed five looks:

Two men: The first outfit, a tuxedo in a shiny, coated black denim with a sparkling harness and lateral studded stripes on trousers. The second outfit was a tailcoat, also in shiny, coated black denim, studs and rhinestones on reverse and trouser stripes. Buttoned jackets over nude skin, cummerbund in leather, and a bow tie and collar for a smart dress code…not forgetting the bouquet!

Read More about Diesel fashion show has a blast at Life Ball in Vienna @ Fibre2fashion

View more images for Diesel Fashion Show