Rihanna Flaunts Tattoos and Curves in Sexy Armani Underwear Ads

Armani has unveiled the first two ads from Rihanna's Emporio Armani underwear and Armani jeans campaign and they're not what we were expecting.Rihanna in her new Armani Jeans ad, sporting blond hair and some tight to the body jeans, now she’s getting shown off sporting almost nothing for her first photo shoot in Armani Lingeries.In both ads RiRi's sporting a short blonde wig rather than her long red or brown locks.

In the photo spread Rihanna sports stiletto heels, the same type of shoes Victoria Beckham and Megan Fox sported for their own Armani spread.

Shot in New York City by photographers Mert Alas and Marcus Piggott (the same photographers who shot Megan Fox and Victoria Beckham) the photos are all in black and white and show intimate lighting on the superstar singer as she offers sexy and seductive poses for each pair of lingerie she shows off.

Here are a few more photos from the shoot: